INITIAL_COMMIT FRACTIONAL AI + PRODUCT CO-FOUNDER STATUS: ACTIVE
IC-01 EST. 2004 80+ PRODUCTS ACCEPTING CLIENTS

Cut through the AI noise. Ship what matters.

I help founders ship the right product, faster — with AI wired into your product, your workflows, and your team. Not with a slide deck. By showing up and building it with you.

THE PROBLEM 01

You know AI changes everything. You're just not sure what to do about it.

Your engineers are curious but stretched thin. You've seen the demos but can't connect them to your actual workflows. You don't need a 6-month "AI strategy" from a consulting firm. You need someone who's done this before to show up and start building.

OPERATOR 02
Josh Pigford

I'm Josh Pigford. I've spent 22 years building, operating and selling software companies — from Baremetrics (multi-million dollar exit) to 80+ SaaS products, marketplaces, and tools. Now I work with a handful of founders as a fractional AI + product co-founder.

That means I sit in your meetings, scope your features, find where AI creates real leverage, and help your team ship — fast.

CLIENTS 03
Adobe
Dell
Groupon
Kajabi
MapQuest
Warner
ENGAGEMENTS 04
MODELRATE
KICKSTART$5,000
FRACTIONAL$10,000/MO

Kickstart

10 hours. 30-day window. Use them or lose them.

A focused burst — AI audit, workflow gaps, quick wins scoped and started. Good for getting unstuck fast or pressure-testing whether we're a fit.

Not a long-term engagement. Not meant to be. Think of it as a controlled detonation.

Most clients convert to Fractional. Make of that what you will.

Fractional

20 hours per month. Use them or lose them. 3-month minimum.

Twenty hours sounds modest until you consider the density — no ramp-up, no hand-holding, no meetings about meetings.

High-leverage work from someone who's shipped 80+ products and knows where the traps are. I learn your team, your stack, your history — and that context compounds every month. Async by default. Calls when useful. Always in your corner.

CAPABILITIES 05

Product

I know what to build, what to cut, and how to ship it in weeks instead of months. I've done zero-to-one more times than most people have done zero.

AI Integration

Not theory. I run my own companies on AI daily — engineering workflows, automation, internal tooling. I know what actually works and what's hype.

Speed

Most delays aren't technical — they're indecision. I make the calls other people committee to death.

OPERATING PRINCIPLES 06

This isn't consulting.

No decks. No frameworks. No 90-day discovery phase.

I show up, I help, and things get shipped. If I'm not adding obvious value, fire me. No lock-ins, no hard feelings.

FIT CHECK 07

↳ [ DEPLOY IF ]

  • You know AI matters but aren't sure where to start
  • Your dev team is drowning in AI tool options
  • You want a product founder in the room — not a contractor
  • Speed is your competitive advantage

↳ [ ABORT IF ]

  • You're looking for a chatbot vendor
  • You want a strategy PDF
  • Your team isn't ready to actually build

Let's talk.

or text +1-205-470-4803

30-minute call. No pitch. Just figuring out if there's a fit.